SEO Schema Optimisation

How important is Structured Data and Schema for my website?

Google Search works hard to understand the content of a page. By implementing structured data (also known as schema), you can help Google by providing explicit clues about the meaning of a page to Google by including structured data on the page.

Structured data is a standardised format for providing information about a page and classifying the page content; for example, on a recipe page, what are the ingredients, the cooking time and temperature, the calories, and so on.