How important is PageSpeed for my website?
How fast does your website load? If the answer is anything other than “instantly”, you’ve got some tweaking to do. Metrics like page speed and time to first byte are some of the most crucial numbers surrounding your site’s performance. All it takes is a slight delay for a visitor to turn away. Mobile users are even more finicky, with over 50% calling it quits after just three seconds of waiting. If you want conversions, it’s your job to do everything you can to make sure your site loads fast on every device.